COOKIE POLICY
1. About this Policy
1.1. At Eicher Goodearth Private Limited (hereinafter referred to as “EGPL/We/Us/Our”), We value Your privacy and are committed to being transparent about the technologies We use. This Policy explains how Cookies and similar technologies are employed on Our website i.e., https://mahina.co/ (hereinafter referred to as the “Platform”) and informs You about the Personal Information (PI) collected and processed through the use of such Cookies on the Platform, and allows You to make an informed decision about sharing Your PI based on Your interaction with the Platform.
2. What are Cookies?
2.1. Cookies are text files containing small amounts of information stored on Your computer and/or any other device when You access websites through a browser. They are then used to make websites function efficiently, enhance user experience, and provide website operators with analytical insights.
2.2. Cookies recognize the details You have agreed to share and allow Us to store certain information each time You visit any page on Our Platform.
3. Third-party Cookies and other similar technologies
3.1. By “Cookies”, We also refer to other similar technologies used to install and/or collect information on or from Your device such as flash cookies, web beacons or bugs and pixel tags. These technologies run alongside Cookies to collect and store information, to provide You with certain features or Services on our Platform, or to display third-party advertising according to Your browsing.
3.2. Our Website also incorporates Cookies provided by third-party companies to enhance functionality and provide additional services. These third-party cookies may include, but are not limited to, marketing and analytics tools.
4. What types of Cookies do We use?
4.1. We use different Cookies and other similar technologies, including strictly necessary, functional, performance, advertising, social media and security cookies.
| S.No. | Category | Why do We use Cookies? | Information Processed |
| 4.1.1 |
Strictly Necessary Cookies
|
These Cookies are fundamental for the Platform to function properly and enable basic features like navigation and access to secure areas. 4. Security Cookies: These Cookies are used by Our Platform to secure sensitive information from being intercepted by others and can be transmitted through secure HTTPS only connections. These cookies cannot be deleted as they are essential to protect User data on the Platform. |
· Session ID ·Shopping cart contents · Login credentials · Location Authentication tokens |
| 4.1.2 |
Functional Cookies |
We use these Cookies to remember the choices You have made or information You have provided to tailor Your Platform experience specifically to Your preferences. They require User Consent and can be deleted by changing the browser settings. |
· Language · Region · Display settings · Past Purchases |
| 4.1.3 |
Performance Cookies |
We use these Cookies to collect anonymized data on how You interact with Our Platform and its Services to optimize user experience. These Cookies require User consent and can be deleted by changing the browser settings. For instance, 1. First Party Analytics Cookies – These are statistical measuring tools which are used to estimate the number of unique visitors, ad-interactions, assess most popular pages, Platform navigation issues etc. 2. Third-Party Analytics Cookies – We use Google Analytics to remember Your interactions and activities across the Platform. |
· Visit Counts · General traffic on the Platform |
| 4.1.4 |
Advertising Cookies |
These Cookies come from servers or domains different from the one which the User is visiting, and are deployed by Our third-party advertisers such as Meta and Google to enable the delivery of targeted online advertisements to Users when they Use Our Platform and its Services. These third-party advertising websites include: These Cookies are governed by the Privacy Policies of the respective Third-Party Advertisers. To know more, kindly refer the links below: a. Meta – https://www.facebook.com/privacy/policy/ b. Google – https://policies.google.com/privacy?hl=en |
· Ad impressions and interactions · Audience targeting · Behavioral tracking |
| 4.1.5 |
Social Media Cookies |
These Cookies are deployed by third-party social media platforms, such as _Meta and Google on Our Platform to track Your interests across sites for advertising. They are activated when You interact with social media widgets, plug-ins, or sharing buttons embedded on Our Platform or engage with Our content on/through a social networking site. These Cookies are governed by the Privacy Policies of the respective social media platforms. To know more, kindly refer the links below: 1. Meta – https://www.facebook.com/privacy/policy/ 2. Google - https://policies.google.com/privacy?hl=en |
· Clicks on widgets, plug-ins or share buttons · Engagement with linked content |
5. How can You manage the use of Cookies on this Platform?
5.1. You can adjust and/or modify Your Cookie settings through our Cookie Consent Banner. If You want to remove and/or delete existing Cookies from Your device, or withdraw Your consent, You can do this using Your browser options. If You want to block future Cookies being placed on Your device, You can use our Cookie Consent Banner.
5.2. Deleting and blocking Cookies may have an impact on Your user experience, that is, You may not be able to use the Platform completely as some functions might get disabled.
5.3. Alternatively, if You are browsing the Internet, You can disable the use of Cookies on Your browser. Here is how to do this on the most popular browsers:
a. https://support.google.com/chrome/answer/95647 (Chrome);
b. https://support.mozilla.org/en-US/kb/enhanced-tracking-protection-firefox-desktop (Firefox);
c. https://support.microsoft.com/en-gb/help/17442/windows-internet-explorer-delete-manage-cookies (Internet Explorer);
d. https://support.apple.com/en-gb/guide/safari/manage-cookies-and-Platform-data-sfri11471/mac (Safari);
e. https://support.microsoft.com/en-gb/help/4468242/microsoft-edge-browsing-data-and-privacy (Edge).
